TOKYO (Reuters) – Japanese online fashion merchant Zozo Inc and apparel group Onward Holdings Co plan to tie up in custom-made clothes to assist each other survive a sales downturn brought on by the COVID-19 pandemic, the Nikkei said on Sunday.
Zozo, Japan’s greatest online style shopping center, will provide Onward body-size information on a million clients, the business daily reported, without pointing out sources.
Zozo and Onward were not immediately readily available for comment outside company hours on Sunday.
Garments makers such as Onward are dealing with bad sales from pandemic-related shop closures and weak customer costs. Competing Renown Inc filed the bankruptcy defense in May.
Onward, which offers clothes under brand names such as Kumikyoku, depends greatly on sales at Japanese outlet store, which primarily reopened by late May but are still coming to grips with a decrease in customers amid remaining fears of infections.
Last year Zozo was taken over by Yahoo Japan Corp, now named Z Holdings Corp, after Zozo made a pricey foray into a custom style service that brought little new company and saddled it with enormous costs.
Zozo was likewise struck by the departure of many brand names setting up their own e-commerce websites instead of depending upon the company’s facilities. Onward was one of the merchants that left the site in2018
The Nikkei said Onward prepares to start offering 28 types of company clothing, such as jackets and gowns, from August by using Zozo’s data, intending to increase yearly sales to 10 billion yen ($94 million) in five years.
Zozo was founded by a billionaire Yusaku Maezawa whose plans for a lunar flyby as the very first personal guest on Elon Musk’s SpaceX mission had assisted spread out Zozo’s name worldwide.
($ 1 = 106.8900 yen)
Reporting by Ritsuko Ando and Yuka Obayashi; Modifying by William Mallard
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